Briogeo Curl Charisma Hydrating Shampoo for Wavy, Curly, and Coily Hair

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A creamy, sulfate-free shampoo that hydrates and minimizes frizz for defined curls, coils, and waves. Rice Amino Acids smooth frizz, tomato fruit ferment supports curl definition, and shea butter hydrates. Light clean citrus blends with sweet florals and a warm spice finish.

Curl-Enhancing Cleanse | Powerful Ingredients | Smells Like...

Get More Curl Care: - Curl Defining Conditioner: Seals in moisture and minimizes frizz for enhanced definition. - Hydrating + Defining Mask: Protein-free hair mask proven to increase hair moisture after two uses.* - Leave-In Defining Crème: Boosts hydration, minimizes frizz, and provides soft, flexible control.

*Results based on consumer testing

WHO IT'S FOR: For those with wavy, curly and coily hair texture types - 2A to 4C.

WHAT IT IS: A creamy, sulfate-free curly hair shampoo that hydrates and cleanses without stripping hair of natural oils and minimizes frizz to enhance definition of waves, curls, and coils.

WHAT IT DOES: Provides a hydrating cleanse without stripping hair of natural oils. Minimizes frizz to enhance curl definition.

HIGHLIGHTED INGREDIENTS: - Rice amino acids seal the hair cuticle and lock out frizz-causing humidity. - Tomato fruit ferment enhances moisture retention to support uniform curl formation. - Ultra-hydrating shea butter and avocado oil enhance softness. - 97% naturally derived.

SAFE FOR: Color treated, keratin treated, chemically-treated, and relaxed hair.

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